Thursday, May 11, 2017

OUGD505 Studio Brief 02 - Development

Development:
From my sketches I felt that the legs provided a strong graphic icon for 'Stand Up To Racism', being simple it would be understood by a range of audiences. I mocked up the legs in illustrator and looked at how I could pair it with typography.

Rock Salt - very good hand drawn type, has lots of character which puts a lot of energy into the design.


Permanent Marker - Bold stroke width that reflects the boldness of the legs.


Marker Felt, Wide - Bold, tall letterforms have a commanding presence.



Marker Felt, Thin - Interesting circular end of letterforms to mimic pressure of pen.



Neucha - Variation in stroke width gives visual appeal, friendly tone.


Caveat Brush - Rounded letterfoms help to give a friendly tone, stroke width shoes the quick immediate nature.



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