OUGD504 Studio Brief 01 - Where you should be, two weeks in

Where you should be, two weeks in:

- Final idea formalised and articulated in terms of proposal or rationale.

- What is the context of the publication?

• Guide book
• Coffee table book
• Reference manual
• etc.

- Who is the target audience?

• Price point
• Demographic (geographical, age, etc)
• Proposition

- How will you capture the target audience?

• Engagement
• Product placement

- Commercial print and distribution considerations

- Actual print and distribution considerations

- Print and binding slots booked

- Time sheet / time plan

- 3.5 weeks remaining 

- Formative peer and tutor feedback, documented and analysed

- Sketches, prototypes, and mockups

- Production considerations

• stock
• binding
• print processes 
• etc.

- Proof read is important

- Prototypes NEED to be done - factor in mistakes

- Photographed and documented perfectly 

- Set little deadlines for yourself

- Feedback needs to be analysed

- Thorough research needs to be undertaken

- Don't base decisions on personal preferences

- EVERY process needs to be experimented