Monday, March 6, 2017

OUGD503 Studio Brief 02 - Fur For Animals - 6th March

6th March - Idea Development 

We met again together as a group to discuss through the storyline of our animation. Ed came up with the basis for our storyline to work from. This made the process a lot easier to visualise and work with as we could really develop and fine tune the idea. Together we discussed and worked through the different scenes that we would need. This allowed lot's of ideas to be thrown around to make sure we could make the best out of it.

Typed up scene run-through:



Typed up text content:



This narrative aims to help make the viewer understand the reality of the fur trade as well as creating empathy. We wanted to keep it as clear and concise as possible to translate it clearly for different target audiences.

Too make sure that we weren't visualising it all in different ways I thought that it was best for us to draw a rough storyboard, that way everyone is clear in the direction we were taking. We did rough sketches to help communicate the idea and make sure that everyone understood.



We also came to the conclusion that instead of doing stop-motion photography we would scan in each element and animate it individually. The stop motion would be hard to set up and keep a constant lighting, it also probably wouldn't be very professional as it something we all haven't really done before.

Kieran's illustrative style produced a design which has a strong colour focus and is extremely approachable, making it suitable for a wider audience. I am really pleased with the outcome that he has produced as the design is friendly, it won't shock or scare the viewer, making it more shareable. 



As Kieran comes up with more scene designs, me and ed are working out how best to animate it.

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