Sunday, April 9, 2017

OUGD503 Studio Brief 02 - Fur For Animals - Typeface Selection

Typeface Selection:

While Kieran works further on the design of the animation I am going to look at appropriate typefaces we could use for the text, trying to work cohesively with Kieran's design.




Special Elite

















Neucha












Chelsea Market



















ABeeZee







Pangolin









Didact Gothic









Copse







Overpass









Feedback:

After showing these typefaces to the rest of the group we felt that 'Chelsea Market' would be the most appropriate, relating to the design of the animation. The hand crafted style and variation in stroke width helps to create a fun and engaging typeface that will appeal to a younger audience and work cohesively with the animation. Sans-serif was felt more appropriate especially due to the rounded edges which help to create a more friendly mood, creating a more approachable design.

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