Monday, January 9, 2017

OUGD504 Studio Brief 02 - Costing

Costing:
Using a website as reference I have included the costs specific to my project.

IPHONE APP DEVELOPING COSTS

- Simple, table based app – $1,000-4,000 – you provide all the content, clear direction, and example apps of what you want it to do. If you know your way around Photoshop, you can probably supply the graphics which will cap this project at $1,500. 

- Additional costs

Web Services – $1,000-$5,000 – This is taking the content to a remote access point so that you can update your app with an XML files instead of raw code changes. The degree to what you need varies but I would recommend having this conversation with your developer before getting too deep – it can save you HUGE headaches down the road.

Share Capabilities – $500-$1,500 – This is mostly for social media (twitter, facebook) and emailing, but there can be other integrations. WordPress websites, for example, may be one. Lots of options and most of these platforms have robust APIs to make it work well.

SDKs and like Chartboost – $50-$200 – SDKs are an extremely important part of tracking our apps and making money off them.  Generally you can get any SDK integrated for relatively cheap, but the more specific you are with your SDKs, the more expensive.  SDKs that you may want to include are:  Google Analytics, Chartboost, Applovin, Xplode, AdMob, and Tapjoy.

IPHONE APP DESIGN COSTS

- iPhone only (usually the base line is not done for the retina display, as seen in the iPhone 4 as they require higher resolution files) – $500-10,000 – This will get you a base level design that you can send over to the developer who will be able to add these images into the code.

HELPFUL TIP: ask the developer what they want the files named and do that for them before sending. It will save you both lots of time and headaches.

- iPhone 6 Plus Compatible – Add 25% to above cost – these images will be sized at 2208 x 1242px height (more than twice that of the 640×1136 iPhone 5)

- iPad – Add 50% to above cost – this is assuming that the layout is very similar and user flow is also similar. In many cases you will have to create alternate functionality to accommodate for the iPad size and speed, which requires new designs.


HELPFUL TIP:  Most iPads contain retina images.  These images can be large, be cautious of your codes file size when implementing.

TOTAL APP COSTS

$99 Apple will charge you per year and the 30% cut they take for each sale you make.


My thoughts:
I think that cost within app design can vary so much depending on lots of different factors such as skill, experience, features, functionality, marketing, resolution etc. If you want to produce a really competitive app it seems you get what you pay for, the more money the better quality. Therefore it will depend on the budget of the client and what they want to achieve, I don't think costing can be accurately monitored as there are too many factors.

RESOURCE:

WEB 
-http://www.bluecloudsolutions.com/blog/cost-develop-app/#devcosts

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