Tuesday, March 20, 2018

OUGD603 Brief 04: Coffee Aroma (Research)

Coffee Aroma (Research):

The scent of coffee can wake up your brain the smell of freshly brewed beans is irresistible and invigorating.



Different coffee aromas have different chemical compounds - these symbols could be potentially used for the design.

Smell is the most powerfully connected to emotion and memory. Research shows that scent has the unique ability to lodge itself in the long-term memory system of the brain.This means that, on some level, the smell of coffee is mixed into our memories. Every cup can connect to a story.

(https://nationalcoffeeblog.org/2015/05/01/wake-up-and-smell-the-coffee/)

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